2nd Ed. — Boothman Inc., 2017. — 212 p. — ISBN10: 0995858101, ISBN13: 978-0995858107.
StorySpeakers earn more, out-perform, do better in school and college, get hired and promoted faster and get better service in person, and over the phone than fact-speakers.
Nicholas Boothman brings the ancient art of storytelling into robust 21st century application in The Irresistible Power of StorySpeak. His deceptively casual story-based approach to content is engaging, inspiring, and simple to use.
StorySpeak teaches, with carefully chosen examples and definitions, how to choose, mold, and deliver content with audience-inspiring verve.
The one skill every business and individual needs to master.
When Warren Buffett, the second richest man in the US and holder of the unofficial title America s Greatest Storyteller was asked, Do you enjoy your work? He replied, I tap-dance to work. That s StorySpeak. He credits his ability to create short stories and word-pictures that simplify complicated concepts as a big part of his success.
Stories and word pictures shape our lives in business, politics, news broadcasts, religion, finance and education. We watch them unfold on the screen, in print, on social media, blogs, video games and gossip. We choose our restaurants, designers, vacations and lifestyles by the stories we hear from others.
Throughout history, certain gifted individuals learned to tap into this great human hunger for stories and word-pictures and use them to pitch and present ideas, inspire loyalty, problem solve, open hearts to new ideas and change the world around them for the better.
Fortunately, it is a gift that can be learned by anyone. It s called StorySpeak.
Since the beginning of time, thousands of free-spirited, everyday people have used StorySpeak to achieve unimaginable success.